Digital design, UX/UI design, and interactive media design.
Federal Spending
$800M+ annually
Top Agencies
All agencies, VA
Market Outlook
Growing +7% annually. Government digital transformation = sustained demand.
Common Federal Contracts
1
Website and application design
2
Digital experience design
3
Interactive media production
4
Mobile app design
Contractor Competitive Advantage
Digital-first economy = growing demand. Startups can win significant government digital design work.
Relevant Certifications
8(a)
WOSB
HUBZone
Top Procuring Agencies
All agencies
Major buyer in this sector
VA
Major buyer in this sector
How to Win in This Sector
- 1. Verify Your NAICS: Make sure this NAICS code matches your primary business activity. You can only claim set-asides for your primary NAICS.
- 2. Apply for Certifications: Most contracts in this sector allow 8(a), WOSB, HUBZone, or SDVOSB certifications. These give you advantages in bidding.
- 3. Target Top Agencies: Identify the top 3 agencies hiring in this sector and research their procurement needs.
- 4. Assess Your Advantage: Review the competitive advantages above and determine how your firm differentiates.
- 5. Build Relationships: Attend industry days, connect with contracting officers, and respond to RFIs (Requests for Information).